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Welcome to Pathway Lending! In this course, you’ll learn many things that will be helpful to you in navigating your new position in this in-person/remote hybrid environment. The last section of this course will be where you schedule a Q+A session with Ashley, so please take notes or write down any questions you have throughout the course. ...

Buying an established business is one of the best ways to grow your existing business or jumpstart your entrepreneurial journey.  If you need guidance in how to find, analyze, value, negotiate and finance the purchase of a profitable business, this online workshop is for you! ...

About this course The purpose of our orientation is to equip you with the knowledge, resources, and guidance to truly hone in on the best entrepreneurial support to meet your needs. If you are in the idea phase, startup, or managing a growing business– our orientation will provide you with the key knowledge needed to move forward. What to Expect ...

The sum of marketing is greater than the individual parts of marketing. This is true for your marketing strategy, your marketing mix, as well as your customer—the focal point of all your marketing. Everything is in place, you’re growing, you’re starting to believe that marketing is the most powerful force on earth—but, then … recession hits, tariffs hit, a tornado ...

The sum of marketing is greater than the individual parts of marketing. This is true for your marketing strategy, your marketing mix, as well as your customer—the focal point of all your marketing. Are you ready for lift-off? Marketing strategy is where all of the parts of your marketing come together. Forming a synergistic strategy, using your synergistic customer and ...

The sum of marketing is greater than the individual parts of marketing. This is true for your marketing strategy, your marketing mix, as well as your customer—the focal point of all your marketing. Now that we have laid the foundation in course one, with your customer, let’s look at your marketing mix. What variables in your control can be strategically ...

The sum of marketing is greater than the individual parts of marketing. This is true for your marketing strategy, your marketing mix, as well as your customer—the focal point of all your marketing. In this four-part series, we are going to look at the marketing combinations that create synergistic marketing in each area: your customer, your marketing mix, and your ...

Selling your product or service is what keeps your business alive. Managing your expenses is just as important to the health of your business. Do you worry you’ll run out of cash in your business? Are you sure the business is making the money you believe it is? Do you know what actions you can take to better manage revenue ...

Are you trying to decide if a 1099 employee is the right decision for your business? In this guide, we’ll look at different situations that may apply to your business and discuss varied factors that will affect that decision. In this mini-guide, we’ll cover: How to decide if you need a 1099 employee. Steps you can take to ensure you ...

Wondering if you should take a loan or bring on an investor? You’re not alone! As you grow your business you will want to always understand how expensive what or loan or investment will actually cost you. Although every business has different situations, it is important to examine what your true cost of capital will be as you consider your ...

The Bank Secrecy Act has been designed to prevent criminals and terrorists from laundering money through legitimate banking institutions. This course discusses how we at Pathway Lending must comply with laws and rules to keep our region safe. ...

Blue Sky, a hands-on workshop, is your first step to plugging in to our vast library of resources. Whether you’re already in business or brainstorming an idea, we can help you! ...

The process of filing an LLC can be intimidating for aspiring entrepreneurs. Unfortunately, many will pay hundreds of dollars to hire someone else to file for them. When you are starting a business, every dollar counts, and you need to use that cash in other areas! Setting up an LLC in Tennessee is a simple process, but there are certain ...