Grow your business—we want to help!
The stages of small business growth.
You become a business owner when you are in business—you are in business when you have a customer. Another term for customer is market. Marketing (i.e., customering) is therefore paramount in this stage! Can you get enough customers? Are you able to deliver your products and services? Can you do it well enough to prove your business model is viable? Some other key questions and factors in this stage:
- You got that first customer! Yay! Can it scale? How many more people out there are like that first customer (think like them, believe like them, act like them, want what they want)?
- "Yowzer!" You're doing the math and realizing the cost of running a start-up is expensive! You need capital! Where is the money coming from? Is there enough? When will you become profitable?
- Sadly, most businesses do not come out of this stage. Here is the main reason: the start-up capital runs out! This is a key statistic Pathway Coaches want to reduce. We want you to move onto #2, and making sure money doesn't run out is the key. Let's talk about how to invest those profits back into the business, how to boot strap, and how to use your capital to move you forward!
You (the business) versus You (the owner/founder)
Term LoansNeed to bolster your cash on-hand ahead of planned growth? Projected cash needs impacted by sudden growth stage transition?
Equipment LoansNeed to upgrade your equipment to keep up with the demands of growth? Adding equipment to fuel growth?
Commercial Real Estate LoansReady to invest in your own building? Want to refinance and take some equity out as cash?